Our Story

OTHERS SAY THE SKY IS
THE LIMIT, FOR US IT'S
JUST THE BEGINNING

OUR STORY

We empower leaders to explore new horizons, craft future-proof strategies, and create sustainable new business that delivers long-term growth – for a brighter tomorrow and a bluer planet.

Where It All Began: A Legacy of strategic foresight, innovation and venture building

Bluemorrow’s journey is rooted in decades of experience, entrepreneurial spirit, and a relentless drive to help businesses shape the future. Our partner’s story began with building two of Europe’s leading consultancies: Rohrbeck Heger, a pioneer in strategic foresight, and Spark Works, Switzerland’s foremost innovation consultancy. Both companies achieved exceptional growth, working with over 50 global clients across industries, before being successfully sold.

Mastering the Art of Venture Building

After these successes, we joined Europe’s largest independent venture builder, managing end-to-end innovation and venture projects for some of the world’s leading companies. This experience sharpened our ability to turn bold ideas into market-ready solutions and stand-alone, sustainable ventures. Along the way, we recognized an opportunity to rethink innovation – integrating strategy, foresight, and execution into one seamless process.

Bluemorrow: The Future Business Builder

To strengthen our impact, we’ve partnered with Itonics, the leading innovation software provider, and collaborate closely with ETH Zurich, ensuring academic rigor and cutting-edge research shape our methodologies.

Today, Bluemorrow isn't just about either consulting or venture building - it's about  catalyzing change, seizing opportunities, and delivering lasting impact. Together, let’s build what’s next.

Values

BALANCING DUAL NEEDS

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SPEED MEETS THOROUGHNESS

SPEED MEETS THOROUGHNESS

Innovation demands urgency, but it also requires precision. We strike the perfect balance, delivering results quickly without ever compromising on quality.

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BUILDING WHILE EMPOWERING

BUILDING WHILE EMPOWERING

True innovation is sustainable. We not only deliver impactful projects but also help organizations build the internal capabilities needed to innovate continuously and systematically.

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TECH AND HUMAN EXPERTISE COMBINED

TECH AND HUMAN EXPERTISE COMBINED

With mastery of diverse tools and methodologies, we know where AI drives efficiency and where human collaboration adds unique value - ensuring the best of both worlds.

Team

MEET THE LEADERSHIP BEHIND BLUEMORROW

We are seasoned experts and innovators who bring decades of experience in strategic foresight, innovation and venture building to every project

Philipp Maron

Manager | Foresight, Strategy & Innovation

Lilian Hörler

Manager | Innovation & Design

Henning Bär

Managing Partner | Venture Building & Venture Studio

Dominik Krabbe

Manager | Foresight, Strategy & Innovation

Linda Armbruster

Managing Partner | Innovation & Venture Design

Skills We Bring to Our Projects
Strategic Thinking Leadership Innovation Management MarCom Market Research Growth Hacking Foresight & Trend Analysis Tech Scouting Product Design

Michael Augsburger

Manager | Venture Design & Innovation

Dr. Sebastian Knab

Managing Partner | Foresight, Strategy & Innovation

Dr. Tobias Heger

Managing Partner | CEO

Eric Schmid

Director | Venture Growth Switzerland

Want to work with us? Get in touch now...

Jeroen Hermans

Director | Strategy & Innovation Switzerland

Advisory Board

Advisors Who Push Us Forward

Behind every great company is a trusted circle of advisors. Our board provides strategic guidance, sharpens our thinking, challenges assumptions and expands our impact.

Dr. Michael Durst

Advisory Board

Dr. Alan Cabello

Advisory Board

Prof. Stefano Brusoni

Advisory Board

Testimonial profile Martin
Martin Claesson HD Platform Vision & Strategy, Volvo

“The team's ability to catch customer needs and transform them into relevant results has left me impressed and happy. Their intuitive understanding of the need and their innovative approach to addressing it paired with stringency, discipline and professional delivery, makes it easy for me to recommend them as collaboration partners" 

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Thomas Boermans Head of Foresight, E.ON

"I’ve worked with the team for several years and value them as trusted partners. They bring deep expertise and cross-industry insights, helping us facilitate well-structured processes and build lasting capabilities. Their support has been key in making our work resonate with - and be actionable for - internal stakeholders across innovation, strategy, and risk. They’re strong sparring partners: professional, insightful, and always a pleasure to collaborate with."

Alice Repetti
Alice Repetti Strategy & Digital Transformation, Baloise Groupe

“The Bluemorrow team has been an invaluable sparring partner for our innovation strategy, providing consistent support over the years. Their expertise in user research and testing has significantly amplified the quality of our own and our start-up’s projects. With an understanding of the corporate world and a hands-on approach,  they acted as a true extension of our team.”

Olivia Elger
Olivia Elger Foresight Manager, Swiss Post

“The team openly shared their expertise and taught me new methods of strategic foresight. Thanks to them I improved my own skills. The cooperation was always very supportive, the team has high expertise, great project management skills and is fun to work with. Furthermore, they are very engaged with the topics of the clients.”

Michael Durst
Michael Durst Founder, ITONICS

"The Bluemorrow experts have been highly beneficial for building the foresight and innovation capabilities of our clients. Their profound knowledge combined with a practical approach, oriented towards actionability helped get the most out of our innovation management OS. I can confidently recommend Bluemorrow to partners seeking to futureproof."

Partners

At Bluemorrow, we believe in the power of collaboration

We work with a trusted network of strategic partners, including ETH Zurich for academic rigor and Itonics for cutting-edge innovation software. Together, we combine deep expertise, robust methodologies, and powerful tools to drive meaningful results for our clients.

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ITONICS

Our partner for integrating cutting-edge innovation software with strategic foresight, enabling clients to drive innovation from insight to execution—seamlessly and at scale.

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ETHZ MTEC

One of the world’s leading universities for science and technology, known for combining systems thinking with real-world impact, bringing cutting-edge academic insight into our work.

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Creative Supply

Our trusted collaborator in brand strategy and storytelling, blending business thinking with creative vision to help ventures build meaningful brands and customer experiences.

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ZHAW

Our partner for flagship, practice-oriented innovation trainings helping us turn innovation theory into action through hands-on learning and executive education.

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Marenco

Our go-to specialists in rapid prototyping and precision engineering, helping us translate early-stage ideas into functional, testable solutions with speed and quality.

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Locations in Berlin, Zürich, Cape Town

15+

Years of industry experience

40

Future business builders, innovators and experts

50+

Clients we worked with

Offices

We bridge global perspectives to deliver localized impact for our clients worldwide

Zurich

Zurich, Switzerland

In Europe’s financial and tech hub, our Zurich team combines Swiss precision with innovation. Collaborating with ETH Zurich and industry leaders, we craft future-ready strategies for complex challenges.

Berlin

Berlin, Germany

A city of reinvention and energy, Berlin is home to our foresight, innovation, and venture-building expertise. With its vibrant startup scene and corporate networks, our team turns bold ideas into real opportunities.

CapeTown

Cape Town, South Africa

With stunning landscapes and top talent, Cape Town is where ideas become reality. Our developers and designers turn concepts into seamless products and scalable solutions that make a real impact.